DISNEY MUSIC GROUP - “MAGIC HAPPENS HERE”

 

I watch Coco and Moana roughly 38 times a weekend with my two year old, so I sure as hell was ready when Disney Music Group came calling asking for a campaign to promote their Disney Hits playlist.

A playlist getting less monthly streams than like, kid rock (don’t quote me on that). Which meant we needed to give the songs the spotlight. And we did, through hand-crafted props that felt at home in a 2nd grade art classroom. Rest assured, no child labor laws were broken in the making of this campaign.